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  • The NBA Is In Financial Difficulty

    I caught this article about a week ago. I believe in the 1980's the league almost collapsed but Stern saved it.

    League needs to assist its small-market teams

    By Percy Allen

    Seattle Times NBA reporter

    David Stern

    The so-called small-market teams are dying a slow death, and the NBA's economic plan can't save them.

    After 23 years, the league's salary cap, heralded when introduced in 1983 as the perfect hybrid to the NFL's hard cap and Major League Baseball's free spending, is antiquated and fails to address the needs of small-market teams.

    "We need to look into and see what we can do to help all of our teams and not just those that are in the smaller markets," commissioner David Stern said last month at the NBA Board of Governors meeting. "We tried to tackle many of those concerns in this version of the CBA."

    In the first year of the current collective bargaining agreement in 2005-06, the league reported a profit of $46 million, which was a significant increase compared to the previous season, when it lost nearly $3 million.

    Despite substantial gains, only 17 of the league's 30 teams were profitable after luxury-tax payments and nearly one third of the league owners reported heavy financial losses.

    Minnesota could lose $30 million between the 2005-06 season and this season. Paul Allen surrendered the Rose Garden to Portland in 2004 by declaring it bankrupt and expects $100 million in losses the next three years. Utah claims to have lost $25 million the past two seasons.

    Before selling to Oklahoma City investors, the former Sonics ownership group said it lost more than $60 million the past five seasons. Memphis owner Michael Heisley agreed to sell his 70 percent share of his team. Comcast-Spectacor, which owns the Philadelphia 76ers, recently entertained bids.

    Understandably it's difficult for the average fan who shells out $160 for a pair of decent tickets to feel the least bit of pity or remorse for billionaire owners, who claim they're losing money.

    OK, I get that. But consider this: the product is suffering.

    You'll never hear the NBA say that, but it is. The league has stagnated and is predictable. Each season, only a handful of teams have a legitimate chance of winning the championship, which is never good for business.

    In the last 27 years, since the Bird-Magic era began in 1979, only eight teams have won the title. The Los Angeles Lakers (three) and San Antonio (three) have won six of the past eight titles.

    That type of predictability has as much to do with a broken economic structure that forces teams to give the lion's share of their salary cap to one or two players, while everyone else earns significantly less.

    Still, the most damning evidence on the failures of the NBA's salary cap is the admission by owners who are desperate for a change.

    The Times obtained portions of a letter dated Sept. 29, 2006 from eight NBA owners who pleaded with Stern to adopt revenue sharing.

    The letter states: "We are asking you to embrace this issue because the hard truth is that our current economic system works only for larger-market teams and a few teams that have extraordinary success on the court and for the latter group of teams, only when they experience extraordinary success. The rest of us are looking at significant and unacceptable annual financial losses."

    The disparity is created because teams are able to keep the profits generated from local broadcast and cable TV. Those teams in the large markets such as New York, Los Angeles and Chicago reap profits ranging from $20 million to $30 million whereas the small-market teams are believed to be around $10 million.

    Also, league-wide profits are expected to decrease this season because the NBA received a one-time consent fee of $22 million from Adidas last year. Without that windfall, small-market teams are looking at higher losses.

    The letter to Stern also says: "If appropriately managed teams can't break even, let alone make a profit, we have an economic system that requires correction. The needed correction is serious revenue sharing not just modest revenue assistance and we urge you to address this issue on an urgent basis this year."

    Allen, Heisley, Charlotte owner Bob Johnson, Milwaukee owner Herb Kohl, Utah owner Larry Miller, New Orleans owner George Shinn, Indiana owner Herb Simon and Minnesota owner Glen Taylor each signed the letter.

    Stern needs to listen to the dissident group of owners. He has got a few years until the current CBA expires and he would do well to settle the peace before it becomes corrosive and negatively affects the next negotiations with the players union.

    Stern also knows that the last thing the NBA needs is more owners selling their teams, which gives the impression that the league is unstable.

    His solution is to invade the international markets and pump new revenue streams into the sport, which is a bold and innovative concept.

    Still, it's strange he views the foreign markets as one big cash cow that's divided evenly among teams and yet he views the domestic markets as individual entities where the leagues takes a hands-off approach.

    It's that kind of backward thinking that has created the gulf between so-called small-market teams and big-market teams.

    Stern needs to know that revenue sharing isn't a nouveau concept, nor is it a four-letter dirty word as some owners would lead you to believe.

    But that's what happens when you have 30 ultra-competitive people competing against each other. They forget that they're also on the same team.
    Alrighty then! Take care now, bye bye then.

  • #2
    King Kaufman's Sports Daily
    NBA boss David Stern says a lockout would be "a mistake of epic proportions." That's an epic understatement. Try this: It would mean the NBA is as dumb as the NHL.

    - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

    June 14, 2005 |

    NBA commissioner David Stern rattled his sword this weekend, warning that if the players union doesn't accept the league's contract offer by the end of the month, there will be a lockout.

    "If July 1 comes and there is a lockout, the union will have made a mistake of epic proportions," Stern said just before Game 1 of the NBA Finals, which was beaten in the TV ratings by "Law & Order: Criminal Intent."

    A rerun of "Law & Order: Criminal Intent."
    Alrighty then! Take care now, bye bye then.

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    • #3
      excellent article of the nba expanding it's market in China with Yao Ming

      OCTOBER 25, 2004

      David Stern on Yao -- and Going Global
      For the NBA commissioner, the Chinese superstar is a prime symbol of the league's expansion abroad

      Could it be that NBA Commissioner David Stern has finally rid himself of his Michael problem? You know, that's the one caused by people telling the commish that his league has been flat and lifeless without the phenomenally popular and acrobatic player wearing 23, who in the '90s helped Stern build the NBA into a major entertainment franchise.

      Michael Jordan has finally retired for good (we think), and network TV ratings for the NBA today are about half of what they were in Air's heyday. Sure, Stern has Shaq, Kobe, Tracy, LeBron, and Carmelo. But now there's Yao.

      As the commish prepared to travel to China for two historic preseason games to be played in Shanghai and Beijing on Oct. 14 and 17, respectively, he sat down in the league's Fifth Avenue offices in Manhattan to talk with BusinessWeek Media Editor Tom Lowry about the power of Yao Ming, the allure of China, and the NBA's global push. Here are edited excerpts from that conversation:

      Q: So let's get right to it. How does Yao's ability to promote the NBA differ from Michael Jordan's?
      A: I don't think anybody was more of global icon in the NBA than Michael Jordan. But Yao is different. He's Chinese, and he is an icon for the globalization of our game. He is a symbol of this Chinese renaissance and their determination to compete on a world stage.

      Q: The NBA opened its first office in China in 1992 in Hong Kong. You now have two more locations, in Shanghai and Beijing. Your games are available through 14 different TV contracts in 314 million households in China. That's pretty solid penetration at a time when U.S. companies are salivating to be part of China's booming economy. Have you become the best friend of every blue-chip CEO in America?
      A: We were there before Yao, and we will be there after Yao. But the timing of his arrival in the league and what U.S. companies are looking to do in China couldn't be better.

      When we decided to take the next step and play the preseason games in Shanghai and Beijing, the calls went out on a very selective basis to Reebok (RBK ), Kodak (EK ), Anheuser-Busch (BUD ), Coca-Cola (KO ), Disney (DIS ), and McDonald's (MCD ) to ask "Are you in?" And the response was yes, because each of them sees China as an emerging [market].

      It's a perfect corporate storm right now between the NBA's global growth on TV, consumer products, and Internet access, [plus] the emergence of China through the World Trade Organization and the Beijing Olympics in 2008.

      Q: What are the risks in the explosion of Yao's popularity? He has already written his life story, and there is a documentary out about him too.
      A: There are always risks. The question is whether you can sustain that rate of growth, and the answer, of course, is no. It always slows down. I think he will maintain his status, not his rate of growth. For us, he's just a piece of a broader global push that's going to see important players on every continent. We used to focus on Eastern European players, then the Western European players. And African players have come and now Latin American players and, finally, Asian players.

      So many of our young players today grew up watching Michael as we expanded. The luxury for us now is that with so many players born outside the U.S. [more than 70 from 34 different countries], their countrymen are watching them. That's important for us.

      Q: A lot of people see Yao as more than a ballplayer. They say he can play a special part in helping these two countries, U.S. and China, build their relations. Is that overstating Yao's role?
      A: He will always remain transcendent as the homegrown product to the nation that has been totally focused, if not obsessed, with his success in America. He has really bridged a spectacular gap. We get to know a lot about his country through him, and his country gets to know a lot about us.
      Alrighty then! Take care now, bye bye then.

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